Best Fintech Marketing Agencies [2025]

We’ve put together a list of fintech marketing agencies that focus on working with fintech companies.

If you’re a fintech founder or marketer and are on the lookout for one of these services, make sure to bookmark this page as we’ll be continuously updating it!

Best fintech marketing agencies in 2025

0. Mint Studios

Since we wrote this article, we thought it would make sense to talk about what we do first.

Mint Studios is a content marketing agency that helps financial services and financial technology companies acquire customers and position themselves as experts with content marketing.

We follow a specific framework to help financial services companies with their content strategy:

  1. Create a content strategy focused on conversions

  2. Run Google Ads to test keywords

  3. Create content based on interviews with experts

  4. Track business results 

Find out more about how we do this with the Mint Studios Method.

We’ve helped companies like Jeeves, Persona, Zai, Yapily and others create content that helps position them as an expert, educates their customers and generates customers. Read our case studies here: Results

Here’s what a client had to say about working with us:

We’re located in both the US, in Austin, Texas and the UK, Edinburgh, Scotland.

There are three key factors that differentiate us from other agencies:

  1. We are fintech and financial services focused

  2. We focus on getting leads and customers with content marketing – not just website traffic

  3. We take care of the whole content marketing process: strategy, writing, publishing and reporting (so not just the writing)

What we offer might not be the best fit for all financial services brands, which is why someone else is often a better choice. On this page you’ll find other types of products and services sold by providers or freelancers that focus on the fintech space.

We want to ensure this list only has high quality, reliable services. If you know someone who should be on this list, feel free to reach out and we’ll add them.

Here are some other fintech digital marketing agencies:

1. CSTMR

CSTMR is a general marketing agency that specialises in fintech. As they say on their website “Financial services can have a massive, positive impact on the success of businesses and the wellbeing of consumers, and we aim to help make that a reality.”

They can work with B2B or B2C fintech companies, and can help with anything from building a fintech marketing strategy, to a go to market strategy and support with product strategy.

The services they offer include:

  • Overall marketing strategy and planning

  • Web design

  • Marketing automation

  • Lead and customer acquisition

Best for: General marketing

2. Growth Gorilla 

Growth Gorilla is a financial services and fintech performance marketing agency that focus on making user acquisition easy through data-driven strategies via paid media and influencer marketing. They’ve worked with over 40 fintech companies and their services include:

  • Strategy development

  • User acquisition

  • Pay-per-click (PPC)

  • CRM management

  • Email marketing

  • Marketing campaigns and automation

  • Digital design

  • Growth consulting.

Best for: High growth fintech companies

3. Siege Media

Siege is an Search Engine Optimization (SEO) agency that also works with fintech and financial services clients. They have over 100 content marketers on their team and a dedicated team of fintech writers and designers. They take care of everything SEO wise, from developing a content strategy, to digital PR and creating content. 

Their services include:

  • Content strategy

  • Technical SEO

  • SEO strategies

  • Content localization

  • Content marketing

  • Link building

  • Digital PR

Best for: SEO specific work

4. Alloy

Ally is a fintech marketing agency that has experience working with financial institutions, PE firms and consumer payment apps, and their team has worked with both fintech brands and banks to help communicate their value. They specialize in multi-channel marketing services to help their clients develop thought leadership and expand their brand. Initially they were a PR firm, and have now expanded to offer other services.

Their services include:

  • Public relations

  • Crisis management

  • Communications

  • Messaging and content

  • Lead generation

  • Digital experience services

Best for: Fintech startups looking for branding work

5. NoGood

NoGood is a growth marketing agency that focuses on delivering innovative marketing solutions that focus on delivering growth and business success in highly competitive areas. They work in a variety of industries, with fintech and financial services as one of them.

The services they offer include:

  • Performance branding

  • SEO

  • Idea validation

  • Growth marketing framework

  • Landing page building

  • Target audience research

  • CRO

Best for: Fintech businesses looking to grow fast

6. Inbound Fintech

Inbound Fintech is a London-based agency that focuses solely on fintech and financial services, giving them a big track record in that space. They focus on inbound marketing and B2B marketing as a general rule, and they are also HubSpot partners and can support companies looking to make the CRM.

Services:

  • Inbound marketing

  • SEO

  • Sales enablement

  • LinkedIn Ads

  • PPC

  • Website design and development

  • Content creation

  • CRM integration

Best for: Those deeply integrated with HubSpot

7. Ninja Promo

Ninja Promo is an agency based in London, UK and New York, and they describe themselves as full-service, with experience working with fintech, crypto and SaaS. They’ve done a lot of work in the crypto space and so have a proven track record in that industry. 

Their digital marketing services include:

  • Social media marketing

  • Strategy

  • Digital advertising

  • Investor relations

  • Marketing consulting

  • Influencer management

Best for: Those in the crypto and blockchain space

How to pick the best marketing agency for what you need

Before we started our own agency, we were also in-house and have experience hiring agencies. Now having seen both sides, we’d say there are 3 key things to look for when evaluating an agency:

  1. Can they help you reach your business goals?

  2. Are they good to work with as a team?

  3. Can you learn from them?

Being great at SEO, growth marketing, PPC or any specific marketing skill is just one part of a marketing engagement. It’s also important that you work well with the agency team and the expectations are clear. We’d also argue that the best agencies are constantly teaching you about their expertise, helping your marketing team get a better understanding of that specific skill.

And finally, it’s important that they can help you meet your true goals. We set up Mint Studios because we were seeing too many content marketing agencies focusing on the number of articles per month as a deliverable, rather than the real goal: new customers, new leads. That’s why our key differentiator is that we help fintech companies generate leads and customers with content (you can learn more about our methodology here)

Before starting an engagement with a client, we like to start with a 2 week engagement called a Diagnostic, where we try to answer key questions:

  • What is currently working across your SEO, content and Google Ads?

  • What’s the opportunity?

  • How do we execute on that opportunity?

As the client, it allows you to get a good understanding of what the opportunity is across these channels without committing to a full engagement. It allows you to see what it’s like to work with us as a team. Learn more about how we work below!

Financial Services Content StrategyAraminta RobertsonComment