Every company we talk to says that their eventual goal is to be seen as a thought leader in the space.
Can you achieve that with content marketing? What type of thought leadership are they really looking for? We explore this topic in more detail in this article.
Read MoreThere’s a lot of fintech newsletters to choose from, and a lot of articles listing the top fintech newsletters. But many of them focus on listing fintech newsletters that just cover the recent news or funding announcements. Here’s a list of fintech newsletters that also includes deep dives.
Read MoreFinancial services marketing is different to other industries. In financial services, education, compliance and trust play a key role in your marketing.
In this article we cover how financial services marketers can use content marketing to help get results.
Read MoreIn this article, my goal is to show you one specific strategy to generate leads for financial products that is proven to work: content marketing.
And no, that doesn’t mean writing and publishing articles like “top ways to budget” and “what is a payment gateway” blog posts, don’t worry, it’s more than that.
I’ll show you how to use content and SEO to generate leads and customers for your financial products.
My mission at Mint Studios is the following:
“To help fintech companies grow and reach more customers with educational and empowering content, so they can fulfill their purpose of democratising finance.”
In this post, I cover the different reasons why fintech companies need marketing and our mission with the Market Like a Fintech podcast.
