At this moment, do you know how many leads and sales your website blog brings? If the answer is no, it probably means you could be doing a lot more with your blog.
In this article we break down the huge opportunity for payment companies that implement content marketing correctly.
Read MoreThe content manifesto for fintech companies.
We will write for our audience
Our content will be based on expertise
Our content strategy will be based on customer research, not competitors’ rankings
And more…
Read MoreBased on our experience helping fintech companies get customers with content, we’ve seen what works and what doesn’t. We’ve also noticed some common mistakes that fintech marketers make.
Read MoreWe worked with Parpera for over six months, and within that time, our blog content via Parpera’s website was more cost effective for acquiring customer leads than website directed ads.
In this case study we break down the results we achieved for Parpera, as well as a step by step (with screenshots) of how we did it.
Read MoreOne of the common content objections in the financial B2B and enterprise space is that SEO and content cannot bring in qualified leads.
Some marketers believe the website blog is for brand awareness, product or company announcements. They might say it’s for marketing and nurturing leads, not for converting people.
In this article, we want to show that based on our experience, this doesn’t seem to be strictly true.
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